Twitter video becoming like Snapchat?
Twitter are said to be working on a Snapchat style video sharing tool. Twitter video is about to get very interesting in the next few months if the latest rumour is true. The social media platform are said to be working on a new way to make sharing videos on it’s platform easier.
Three sources have told CNBC that a Snapchat like camera-centric feature is in the works and may follow the same life that Snapchat’s snapmap works. So, for those unaware’s Snapchat’s Snapmap allows you to scroll around the map of the world and zoom into certain areas to see what’s going on in the world. Within this feature there is a huge focus on popular events.
According to CNBC’s sources, Twitter’s version of this would utilise the already popular Twitter moments feature that is already built into the social media platform. The location data on popular photo’s and videos would merge with the Twitter moments. Therefore creating a much broader collection of data and information surrounding important events.
Twitter Video: Growth
Most notably this new feature would allow Twitter to grow on the growth that it’s had recently. By implementing this new Twitter video discovery feature, it will attract advertisers to the brand. Sponsored content among user created content will help Twitter. The social media platform will grow, as well as promoting impact in the wider world.
While this seems as though the feature is at the very early stages of development. We’re rather excited by what the future holds for Twitter video. As especially since the growth of live content on Twitter, as shown by Twitter’s focus on livestreaming news content.
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